Sunday, April 13, 2008

Sustainable Tourism training in Honduras

This is the second sustainable tourism training I've helped with. The first was Guatemala in December. Course content flexes based on the communities, participants, location. This flexibility is important as little consistency exists from one training to another. Like I know after two trainings, right? These are only a few in a series though, beginning before I joined up.

The trainings teach business skills like market analysis and segmentation, budgets, product development, partnering. Also image creation and branding, design basics for materials like brochures, maps, posters, signs. This time podcasting and YouTube were introduced.

Podcasting could be a really easy way to get information to travelers or potential travelers. It is astounding the number of earbuds stuck in people's ears on planes and where tourists are found. Presumably people with enough money to travel also have iPods. They probably also use the Internet for much of their travel research. A complete set of podcasts with details of a destination would help travels decide where to go and might actually help them get around on the ground. They can download the podcasts and listen to them in country.

Would this lead to museum-like recorded descriptions guiding people around a city? How many podcasted zombies would there be walking around Tikal, Mombacho Volcano or Grenada, Nicaragua?

1 Comments:

Anonymous Anonymous said...

You write very well.

2:29 PM  

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